how we work
Our way of working. And why it works.
Closer by design
Our methods have been developed and refined over 25 years of results. We know the best ideas arrive when we get closer. Closer to your brief. Closer to your audience. Closer to the outcome that really matters.
That’s why we call our way of working closer by design.
No layers. No jargon. No second-hand conversations. We work directly with you and your people. We ask the right questions. We listen intently. We stay curious. The better we understand you, the better the solution becomes.
The equation is simple:
Closer to our clients
By getting closer to our clients, we get closer to the problem.
Closer to the problem
By getting closer to the problem, we get closer to the best solution.
Closer to what matters
And that solution brings your brand closer to the people you need to reach.
It’s a common-sense way of working.
A way of thinking that turns strategy into action, partnership into progress, and design that brings you closer to what matters.
And here’s how we put that thinking into action:
Discover
We start by getting closer to you, your goals and your audience. Our questions, workshops and research will allow us to discover the insights that matter most.
Distil
Clarity beats complexity. We cut through the noise, sharpen the strategy and define the creative direction. Everyone will know exactly where we’re headed.
Design
When the strategy is squared away, we bring it to life. We craft creative that connects with the right people, in the right way, at the right time.
Simple. Practical. Proven.
Our structure allows us to move faster, collaborate effectively and design work that truly connects.
discover more about papermonkey
what we do
We design creative that works harder and smarter. Our clear, creative solutions span identity, content, campaigns, and more.
our work
From complete rebrands to one-off projects, deep dive stakeholder workshops to ‘get it to market quick’ productions, our work is proof of what happens when strategy, smarts and design align.