Design Superheroes Calendar

The Design Superheroes Calendar was crafted as a self-promotion piece, showcasing that showcases our firm’’s conceptualisation, art direction, photography & design capabilities.
Each month featured a fictitious superhero (portrayed by the studio staff), forming a calendar personifying that personifies the highs, lows & principles utilised in a career of in gGraphic dDesign.
Each scene was developed in a different style, from retro (Floppy Disk Man) and, slick & modern (The Committee) to classic (Soft Return Man).
Printed on an Indigo press, using an uncoated paper stock, the piece doubles as a demonstration for our clients of modern digital printing.
Due to the calendar’s niche appeal & ‘’in jokes’’ for designers, it gained notoriety amongst designers via through social media during production. We ultimately made the calendar available for sale, via through our website, as well as the Australian Graphic Design Association, who which also became aware of the production via through social media channels also.
Consuming The result of more than 400 hours of work through conceptualisation, photography & design, the Design Superheroes Calendar is a self- promotion piece to remember & was awarded Gold at the Summit International Creative Awards in 2014, with against over 5000 other entries from around the globe.